Ultra de la Rue was a gallery and creative space founded by Afaina de Jong and Inna Vision in 2012. Three former prostitution windows in the Red Light District were transformed into a gallery space, that organized exhibitions, events, screening, lectures. Ultra de la Rue documented many of the stories of the local residents and entrepreneurs and documented the changing environment over a period of 5 years, for one resulting in the Red Light ABC, an alternative guide to the bottom up and counterculture in the Red Light District.